Companies are becoming increasingly aware that they have a goldmine in their hands – their data. For all businesses, the situation is clear – their future depends on how quickly and efficiently they can turn data into accurate insights. It is no longer a matter of simply collecting and managing data either; rather, it’s about quickly optimizing around and extracting value from the astronomical volume of data available. Speed is key here in order to improve decision-making and to use the data at the very moment it becomes available.
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